THE ART OF STORYTELLING
Examine the transition from oral to written storytelling, including the development of various writing systems and the impact of the printingpress. Discuss the impact of including of history and culture in your script.
The primary aim of this course is to equip participants with a deep understanding and practical skills in the art of storytelling. By the end of the course, learners should be able to craft compelling and engaging narratives for various mediums and purposes.
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Examine the transition from oral to written storytelling, including the development of various writing systems and the impact of the printingpress. Discuss the impact of including of history and culture in your script.
Techniques for crafting multi-dimensional and relatable characters. Understand the distinction and balance between character-driven narratives and plot-driven narratives.
Strategies for overcoming common obstacles that hinder the creative process. Introduction to various writing styles like descriptive, expository, persuasive, and narrative, and when to use each.
Explore how the choice of words, sentence structure, and language style can set the tone, mood, and pace of a story. Guidance on selecting the most effective narrative technique based on the story’s requirements and desired impact.
Understand how storytelling shapes a brand's identity and helps in establishing a connection with the audience. Learn techniques for crafting stories that evoke emotions, leading to stronger customer relationships and brand loyalty.